For B2B services firms that grow through outbound prospecting.
WIPJar is buying-signals infrastructure. We generate complete prospecting payloads — verified company, named decision-maker, recent trigger event, sales motion — delivered weekly.
01 — The problem
For these firms, growth comes from reaching the right buyer at the right moment with the right reason to switch.
The tools built for them don't help. Contact databases say who exists, not who's ready. Intent data is tuned for software buyers. CRM-linked signals work for SaaS tracking job changes, not for a customs broker tracking new FDA-registered importers. Vertical data feeds sell raw exports, not the four ingredients of a usable cold touch.
So they prospect blind and reach prospects too late.
02 — The product
A WIPJar payload contains four things.
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01 / Co.Company A verified target, size-filtered to your customer profile.
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02 / Pers.Contact A named decision-maker with verified role, email, and LinkedIn.
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03 / Rsn.Reason A specific trigger event from the last 14 days. Regulatory filing, leadership change, facility expansion, litigation, certification change.
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04 / Mtn.Sales motion The channel, the angle, and which of your services maps to the trigger.
Customers consume 5 to 15 payloads per week, sized to BD team capacity. Each one is built to be opened, read, and acted on — not added to a list.
03 — Who it's for
The shape that fits.
- 50–2,000 active customers
- $20K–$500K average annual revenue per customer
- 3–25 BD reps with new-business targets
- >40% of new revenue from outbound
- $25–50K contracts signed by Owner, President, or VP Sales
Verticals
Freight forwarding and customs brokerage · commercial insurance brokerage · IT managed services · mid-market staffing · wholesale distribution · engineering services · mid-market consulting.